Zak George is the founder of YouTube’s number one dog training destination, Zak George’s Dog Training Revolution that boasts 3.74 MILLION followers! He has also starred in two of his own dog training shows - Animal Planet’s SuperFetch, and BBC’s Who Let the Dogs Out. His first book, Zak George's Dog Training Revolution: The Complete Guide to Raising the Perfect Pet with Love was published by Penguin Random House in 2016. His latest book, Zak George's Guide to a Well-Behaved Dog: Proven Solutions to the Most Common Training Problems for All Ages, Breeds, and Mixes was published by Ten Speed Press in 2019.

Zak has appeared as an expert on various other Animal Planet shows such as Dogs 101 , while his expertise has landed him on many national talk shows and news programs such as Late Night with David Letterman, Late Night with Jimmy Fallon, The Early Show on CBS, Fox and Friends, and Rachael Ray.

Zak’s goal is to raise the standards in the dog-training industry.  He passionately advocates for the latest in scientific understanding of dog behavior while balancing this approach with twenty-first century ethics. A strong proponent of positive reinforcement dog training, Zak wants to spread the message that people shouldn’t treat their dogs like members of a pack because these domesticated animals are a far cry from the ancient wolves they descended from. Also, rather than relying on a one-size-fits-all methodology, his fresh, positive approach allows people to tailor their training to their dog's unique personality and energy level, leading to quicker results and a much happier pet. 

We love Zak because he lives by the core value that, above all else, training should always be FUN FOR THE LEARNER and preserve the human-animal bond. YES! Zak currently resides in New Orleans with his wife Bree.

Resources:

• AVSAB Position Statement on Humane Dog Training

• AVSAB Position Statement on How to Choose a Trainer

• ACVB Position Statement on Aversive Training Practices Promoted by Augusto DeOliveira otherwise known as “Dog Daddy”

• AVSAB Position Statement on Dominance Theory

• Dog Training Science Resources | companionanimalpsychology The scientific evidence on dog training, conveniently located in one place.

• Fallout from the Use of Aversives | eileenanddogs  A reference list for the common side effects of the use of aversives in punishment, negative reinforcement, and without behavioral contingency.